Traction: Get a Grip on Your Business
Gino Wickman spent years coaching small and midsize business owners and boiled his method into the Entrepreneurial Operating System, or EOS. Traction is the field guide to that system. Wickman argues that most companies get stuck for the same reasons and that six components, vision, people, data, issues, process, and traction, can be strengthened with concrete tools. He walks through the Vision Traction Organizer, the accountability chart, weekly Level 10 meetings, rocks, and scorecards. The book is written for the founder or CEO of a company with roughly ten to two hundred and fifty employees, and thousands of businesses now run on some version of EOS. It reads as a manual rather than a narrative.
What you might want to know about Traction: Get a Grip on Your Business
The questions readers send us most often, answered without spoilers.
Gino Wickman introduces the Entrepreneurial Operating System, a set of tools small businesses use to align vision, people, data, issues, process, and traction.
EOS is the Entrepreneurial Operating System, a set of concepts and tools introduced in Traction that businesses use to align on vision, structure teams, run meetings, and track progress.
It is aimed at companies with roughly ten to two hundred and fifty employees. Earlier stage founders sometimes borrow specific tools like Level 10 meetings and rocks without adopting the whole system.
Traction: Get a Grip on Your Business was written by Gino Wickman, published in 2012 by BenBella Books.
Traction: Get a Grip on Your Business is 240 pages in standard print editions, though page counts vary slightly between hardcover, paperback, and large-print formats.
At an average reading pace of about 250 words per minute, Traction: Get a Grip on Your Business takes most readers 4 to 5 hours to finish.
Traction: Get a Grip on Your Business is available in hardcover, paperback, ebook, and audiobook formats from Amazon, Bookshop.org, ThriftBooks, and most major bookstores.